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LET US HELP YOU UNCOVER YOUR MOMENTS OF TRUTH and deliver brighter results... Through our dial testing tools and services, we uncover critical Moments of Truth to help ensure your brand, message, show, story, or content will engage, resonate, and move your audience to take action. We help you uniquely capture what people are thinking and feeling in-the-moment, tapping into experiences as they happen. Having helped many of the most respected organizations and brands in more than 45 countries around the world—including CNN, BBC, Univision, Food Network, TED, Vision Critical, Nielsen and more—we hope to do the same for you.
Reach out today to find out how we can transform your multi-market research!
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To CX Maturity & Beyond: Harmonizing Customer Voices to Influence Action
Wednesday, September 15
2:35 - 2:55 pm
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Tuesday, September 14
3:40 - 4 pm
Lillian was an inventor with a deep understanding of her customers. If you have shelves in your fridge, her ingenuity has touched your life. WE ARE A BOUTIQUE QUALITATIVE TEAM NAMED IN HER HONOR. Our research experience runs deep: from CPG & appliances to software & SaaS, healthcare & financial services to streaming content & mobile apps. We help you succeed through really good research.
Lillian was an inventor with a deep understanding of her customers. If you have shelves in your fridge, her ingenuity has touched your life. WE ARE A BOUTIQUE QUALITATIVE TEAM NAMED IN HER HONOR. Our research experience runs deep: from CPG & appliances to software & SaaS, healthcare & financial services to streaming content & mobile apps. We help you succeed through really good research.
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At Phase 5, we help clients on their journey to customer centricity by focusing on Innovation and Experience and bringing together expertise in marketing research, user and customer experience, innovation and design, and advanced analytics.
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Customer Journey Mapping as a Unifier across Silos
Tuesday, September 14
4:05 - 4:30 pm
Schlesinger Group is the world’s most comprehensive data collection and research services company offering a portfolio of services including research technology, high-quality recruitment, and project management services for any qualitative or quantitative marketing research methodology, online or in-person. At Schlesinger Group, we are continuously pioneering the way we connect human answers to business questions.
Schlesinger Group sets itself apart with a seamless client experience created by an expert solution-oriented team, unparalleled global respondent access, advanced technology, delivery at the speed its clients need, and the ability to deliver any research method anytime, worldwide.
We offer a series of highly-acclaimed online certificate courses that cover the Market Research process from beginning to end, with healthcare and pharmaceutical call-outs. The courses are based on the Market Research Core Body of Knowledge (MRCBOK™) – a compilation of the underlying principles and essential skills that comprise the Market Research process. The courses are endorsed by theInsights Association, and Principles of Market Research course graduates qualify for the coveted (PRC) certification designation
The Principles Express family of short courses focuses on the individual skills that form the essential toolkit of the contemporary researcher. These online, start anytime courses are endorsed by major industry associations, corporations, and thousands of practitioners worldwide. They will expand your knowledge with in an engaging interactive online curriculum written by leading academic and applied Market Research practitioners from around the world.