As an objective, non-profit organization devoted to the health and viability of the industry, IA is in the unique position of gathering and providing valuable data, insights, and guidance through a variety of reports, research initiatives, and thought leadership perspectives. The resources below deliver just that - intelligence on the state of the Insights & Analytics industry, details on emerging trends, benchmarking data to guide strategic business decisions, and forward-thinking assessment and commentary about the evolution of the market research profession.

Report.BOR.2024.2 Data Quality
Participant Bill of Rights
  • Cost: Free
  • Nov 13,2024
  • 15 Minutes
Compensation.image Compensation
U.S. Insights & Analytics Compensation Study 2024
  • Cost: $1,000 - $1,500
  • Aug 28,2024
  • 6 hours
The 2024 U.S. Insights & Analytics Industry Report Industry
The U.S. Insights & Analytics Industry Report
  • Cost: Free
  • Jul 15,2024
  • 15 Minutes
SOGI.report-1 DEI
Sexual Orientation & Gender Identity Demographics
  • Costs: Free
  • May 1,2024
  • 15 Minutes
Well-Being Report Well-Being
Mental Well-being in Insights: Small Steps Toward Better Health
  • Cost: Free
  • Jan 1,2023
  • 15 Minutes
Top 50 Reports.dashboardimage. Industry
Insights & Analytics & Top 50 Report
  • Costs: $0 - $99
  • Jan 1,2023
  • 15 Minutes
Diversity Report.image DEI
Diversity, Equity, & Inclusion in the Insights Profession
  • Cost: Free
  • Nov 1,2022
  • 15 Minutes
Ongoodterms.report DEI
On Good Terms: How to Ask Race & Ethnicity in Inclusive & Sensitive Ways
  • Cost: Free
  • Apr 1,2022
  • 15 Minutes
TopTrends. Trends
IA Trends Report
  • Cost: Free
  • Jan 1,2022
  • 15 Minutes