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Those who hold the Laureate certification are recognized as outstanding members of the insights community, with distinguished careers marked by meaningful contributions that have advanced the profession. This is a lifetime recognition of distinction in the field.

Laureates are nominated by their peers, chosen by IA’s IPC committee, and approved by the IA board.

Certified Laureates agree to lead by example in the areas of ethics and integrity, serve as mentors to less experienced colleagues and students, and fulfill the role of ambassador for the industry and the Insights Association. Laureates are listed here as a resource to IA members seeking support and guidance.

 

Reg Baker

North American Regional Ambassador, ESOMAR

quantitative
Reg Baker has been involved with surveys in one form or another for over for 50 years, long enough to have once tabulated survey data using an IBM card sorter. Fortunately, that...

Dyna Boen

Escalent

industry_champions_advocates
Dyna is the Managing Director of the consumer, tech, and telecom practice at Escalent. As a leader of leaders, it's her purpose to supercharge people to achieve more. She has a...

Jamin Brazil

HubUx - Co-Founder & CEO

emerging_methods
Co-founder of Decipher & previous CEO of FocusVision, Jamin Brazil was the first to bring to market a combination of qual & quant tech that is used by 75% of the F-100.
Today,...

Michael Brereton

Michigan State University - Executive in Residence

education
Michael Brereton is a leader in the global marketing research industry. He has a passion for understanding, and playing a leadership role in, the transformation of the marketing...

Simon Chadwick

Cambiar - Managing Partner

strategy
Simon is Managing Partner of Cambiar Consulting, a change management consulting firm he founded in 2004. Prior to this, he was CEO of numerous market research companies in...

Dan Coates

Ypulse, Inc. - President & Co-Founder

analytics
Dan Coates is president & co-founder of Ypulse, a leading authority on youth. With degrees in English Literature and Management Systems Science, his passion is in humanizing data,...

Lynnette Cooke

Kantar Health Division - Global CEO

leadership

Lynnette leads the global Health Division for Kantar, guiding the organization through organic and acquisition-related growth. Known as a great connector of people, she creates...

Merrill Dubrow

M/A/R/C Research - CEO, Keynote Presenter, Blogger, Passionate Executive, Mentor

leadership
With a passion for building strong relationships and a mission to drive innovation, Merrill is leading this top full-service marketing research company into its sixth decade. He...

Naomi Henderson

Founder and CEO, RIVA Market Research & Training Institute

icon

Naomi Henderson is the CEO of RIVA, based in Rockville, MD, where she directs policy and procedures for two divisions: Research and Training. Naomi co-founded the RIVA Training...

Vanella Jackson

Hall & Partners - CEO

communications

Vanella is Global CEO of Hall & Partners. Prior, she spent 20 years in some of the world’s best advertising agencies, including BBH, JWT, and BBDO.

Vanella has always been...

Kathryn Korostoff

Research Rockstar LLC - President

introduction_to_mr
600+ primary research studies, 30+ years experience (client-side, agency-side, and as a market research educator). Many years as a hands-on survey researcher (elbow-deep in...

Pepper Miller

Award-winning Market Researcher & Speaker, Black America Expert, Author

global

I’ve been called a conversation starter in the industry, but when introducing myself, my name, Persephone, often sparks a conversation all on its own. Pronounced per-SEH-foe-NEE,...

Steve Schlesinger

Schlesinger Group - CEO

qualitative
Steve has been in the marketing research industry for over 35 years, starting his career as a project manager and then working his way up to lead Schlesinger Group for the past 25...

Charlotte Sibley

Sibley Associates - Principal

global
Charlotte is currently principal, Sibley Associates, a pharmaceutical and biotech consulting firm. She serves on the board of directors of American Pacific Corporation (AMPAC), a...

Lisa Wilding Brown

InnovateMR - Chief Research Officer

sampling

Lisa Wilding-Brown has been in the industry since the inception of Online Research. Lisa’s specialties include sampling and survey design, panel development and management, online...

Dr. Ari Zelmanow

Panasonic - Director, Analytics, Research & Insights

technology

Described as a modern-day, consumer-focused Sherlock Holmes, Dr. Ari Zelmanow helps businesses uncover "clues" that will position their company, product, or service in the market...

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